As the year winds down, brands start looking ahead to 2025 – looking, specifically, at what will be trending. By studying upcoming habits, patterns, and behaviors, you can get an idea of how to target your audience.
According to reports like Accenture Life Trends 2025, we can expect to see…
*more people reaching towards health and happiness
In today’s online world, social media posts and similar content make it seem like everyone has their lives together. Picture-perfect photoshoots, vacations, meals, and nights out can cause viewers to think they are missing out.
Going forward, we will be searching for new ways to truly be healthy and happy. What does that look like, and what does it mean for us, individually?
*new ideas for motivating employees
The pandemic, the workforce shortage, technological advancements like AI, and overall pressure have all led to some unmotivated employees. Now, more than ever, teams need to be heard, cared for, and rewarded.
Businesses and organizations must make an effort to draw in applicants, make new hires feel welcomed, and treat loyal staff members like family.
*a shift in how free time is spent
Along the same lines, people are prioritizing balanced lives and striving for genuine experiences and connections. Outside of work and social media, what does life look like? How should free time be spent?
Our time on this rock is precious, and we can choose to spend it however we like!
Here is where your brand comes into play: You can help people achieve these goals by offering up tools…tools like the following, which can be customized with your name/logo and which align with current/upcoming trends…
Safety kits are a go-to option for offices, schools, homes, and beyond. They are equipped with essential gear – ranging from medical supplies to flashlights – that can come in handy during an emergency.
Everyone on your team should have at least one logo-printed reusable water bottle. These cut down on waste, promote hydration, and can be used at work, while traveling, at the gym, while at home, and more.
A popular gift is a fitness watch that can track steps, sleep, heart rate, calories, and similar analytics. Worn stylishly on the wrist, it is a reminder to make healthy choices.
By studying these trends and offering these promo products, you can help those around you feel healthy, happy, motivated, and free…in the new year and throughout 2025!
